How RallyCorp Landed a 7% Reply Rate and 7 opportunities in their First Campaign

The Situation

RallyCorp's team was newer to outbound and wasn't sure how to go about it. From infrastructure to copy strategy, there was a lot to get right to succeed in 2024.

‍

The Change

After starting to send emails on our dedicated servers, and getting their copy revamped with our review process, they landed an 8% reply rate and 12% lead rate on their first campaign.

‍